Sunnyvale & SAN JOSE, Calif. - November 16, 2004 - CEVA,
Inc., (NASDAQ: CEVA; LSE: CVA), the leading licensor of Digital Signal
Processor (DSP) cores and communications solutions to the semiconductor
industry, and Spreadtrum Communications, a leading provider of wireless
integrated circuit (IC) and software solutions, today announced that
Spreadtrum has successfully developed a 3G TD-SCDMA Chinese standard
mobile phone chipset powered by the CEVA-Teak DSP Core and is production
Spreadtrum's multi-band chipset SC8800 is the first complete wireless
chipset for GSM/GRPS/TD-SCDMA standards. Powered by the high performance,
low power CEVA-Teak DSP, the chipset enables dual-mode 2G/3G phones to
operate transparently over China's TD-SCDMA and GSM networks.
The world's first chipset for the China 3G standard marks another first
for Spreadtrum. Since December 2003, Spreadtrum has been shipping GSM/GPRS
modules and baseband chips for 2G/2.5G handsets powered by CEVA-TeakLite
DSP Core to Chinese customers. China's mobile phone population is
estimated at more than 300 million, and averages between four to five
million new users each month (Chinese Ministry of Information Industry).
For the chipset, Spreadtrum Communications has signed agreements with
several Chinese handset makers such as Amoi Electronics Co., Ningbo Bird
Co., Lenovo Group Ltd. and Hisense Electric Co. to develop next generation
TD-SCDMA phones. China's 3G standard is due to go live in June 2005.
"Licensing the CEVA-Teak DSP core was instrumental in slashing our
time-to-market and achieving right first-time silicon. We successfully
rolled out the TD-SCDMA baseband chipset in less than one and a half
years," said Dr. Ping Wu, Spreadtrum Communications President/CEO. "Our
long-standing partnership with CEVA and its DSP IP solutions has once
again proved to be a success."
"CEVA's licensing of the CEVA-Teak DSP to Spreadtrum will accelerate
the proliferation and commercialization of 3G in China. Powered by
CEVA-Teak, Spreadtrum are first to market with 3G in China," remarked Chet
Silvestri, President and CEO of CEVA. "China is key to CEVA's growth in
Asia and Spreadtrum's adoption of CEVA-Teak furthers reinforces our
position as a leading DSP technology for wireless communications."
CEVA-Teak is a 16-bit fixed-point general-purpose DSP core. Its dual
MAC architecture features high-performance, high flexibility and
throughput for complex Digital Signal Processing implementations. The core
is designed for low-power, speech and audio processing, multimedia and
wireless communications (GSM, CDMA, EDGE, GPRS, 3G, etc.), high-speed
modems, advanced telecommunication systems, and various embedded control
applications. CEVA-Teak is designed with consideration for low-power uses
to achieve the best possible performance with the lowest possible power
consumption. It makes the core suitable to a wide variety of
battery-powered portable applications.
About Spreadtrum Communications
Spreadtrum Communication Inc. is a leading fabless semiconductor
company developing and marketing innovative digital wireless
communications products. The company provides 2G, 2.5G, 3G base band chip
set, protocol stack software, application software, and total solutions
for wireless equipment manufactures, mobile terminal vendors, and
semiconductor companies. Spreadtrum leverages its expertise in mix signal
design, software and software application, and wireless data communication
to deliver customers with high performance, low power consumption, cost
effective, and flexible and highly integrated turn-key solutions. More
information about Spreadtrum can be found on its website at
About CEVA, Inc.
Headquartered in San Jose, Calif., CEVA is the leading licensor of digital signal processor (DSP) cores, multimedia, GPS and storage platforms to the semiconductor industry. CEVA licenses a family of programmable DSP cores, associated SoC system platforms and a portfolio of application platforms including multimedia, audio, Voice over Packet (VoP), GPS location, Bluetooth, Serial Attached SCSI and Serial ATA (SATA). In 2005 CEVA's IP was shipped in over 115 million devices. CEVA was created through the merger of the DSP licensing division of DSP Group and Parthus Technologies. For more information, visit www.ceva-dsp.com.
A PDF copy of this press release is also available here